This magazine is the culmination of several months of simply asking serious triathletes what it was they wanted out of a multisport magazine. LAVA, quite simply, puts the "h" in hardcore; it's what we believe to be the finest triathlon magazine on the market.

In our inaugural issue, catch up with pro triathlete Craig Alexander, follow the legend of Wilier bicycles, and let us guide you through some of the best gear to his store shelves in recent months. Find training advice that's cutting-edge not cookie-cutter, and let yourself dream with inspiring collections of race photography.

Please note that anyone who has registered in one of the World Triathlon Corporation’s full Ironman or 70.3 domestic events in 2010 will automatically receive a one-year subscription (6 issues) to LAVA magazine.

One year (6 issues) - $19.95
Two years (12 issues) - $29.95

Get Serious. Get LAVA.

Renew, change your address, give a gift, or contact customer service here.