Profile Design and Challenge U.S. events are proud to announce their partnership for the 2014-15 race season. Profile Design has been named the official bike course sponsor for Challenge U.S. races, which include Challenge Atlantic City, Challenge New Albany and Challenge Rancho Cordova. Profile Design will be supporting Challenge athletes with the knowledge, tools and equipment needed to perform their fastest on the bike – including the new TwentyFour Series wheels.

“Each Challenge event we have worked with across the globe has brought such a memorable, celebratory feel to the sport of triathlon and for our brand,” says Larissa Lewis, Marketing Manager with Profile Design. “Their unique approach to each race allows us to be very creative with our athlete support. Challenge has, until now, only been the stuff-of-legend for U.S. athletes. We are excited to be a part of launching their extraordinary experience here in the United States.”

“Having an industry leader like Profile Design join the Challenge Family of sponsors as we expand into the U.S. market only serves to solidify our position as a major triathlon brand in North America,” said Murphy Reinschreiber, Challenge Family. “We look forward to helping Profile Design launch their new wheels through our dynamic triathlon series in the U.S. and abroad.”

Race Schedule:

Challenge Atlantic City – June 29, 2014
Atlantic City, New Jersey

Challenge New Albany – July 27, 2014
New Albany, Ohio

Challenge Rancho Cordova – October 5, 2014
Rancho Cordova, California