OSMO Nutrition, creators of sports hydration and recovery products specifically optimized for male and female physiology andbased on peer-reviewed science and fieldwork with athletes, has signed a multi-year partnership to be the official hydration and recovery sponsor of the US Military Endurance Sports Program (USMES).
The US Military Endurance Sports Program is a privately funded 501(c)3 non-profit organization supporting recreational and competitive endurance athletic activities for current and Veteran members of the United States Armed Forces. The Program began in 2009 as an elite cycling team and today has grown into a thriving multi-sport recreational, club, development, and elite athletic program. This year, the Program will debut the US Military Triathlon, the inclusion of wounded soldier-athletes through an adaptive cycling program, and full expansion of eligibility to all Veterans.
“The US Military Endurance Sports program is all about development,” comments Lt Col (Ret) Bill Jacobus.“Whether it’s one of our elite athletes competing with the pros, or our newest recreational triathlete, our goal is to help each and every member – actively serving or Veteran, able-bodied or adapting to injuries, on a path toward healthy exercise and nutrition choices. We are ecstatic to be partnering with OSMO to help bring their hydration and recovery products to our military community. The OSMO team understands that with USMES, it’s not just about sport, it’s about meeting the unique challenges military careers bring.”
The key missions of USMES are to educate military members and advocate cycling and triathlon as excellent methods to regain and maintain fitness as part of an active healthy lifestyle, as well as to encourage and prepare able-bodied and wounded cyclists and triathletes for local, national and international competition. Currently supporting approximately 250 members worldwide, USMES is one of the most visible and successful amateur sports organizations in the United States.
Lisa Hunt, Manager of Marketing and Sponsorships for Osmo Nutrition remarks, “We are thrilled to partner with such an inspirational organization that supports our military service members around the world. Osmo Nutrition is gaining rapid momentum as a leading hydration and recovery product for endurance athletes and we’re proud to support such an excellent group of athletes as they train and compete towards their cycling, triathlon and endurance goals.”