By Ashley Lauretta
It’s just been announced that the Wildflower Triathlon will not be taking place in 2017. Tri-California Events shared they will be putting their triathlon events on hold during the California drought.
“Even though we were able to produce quality events in 2015 and 2016 with an alternate swim, run, bike, run course and the weather was good on race weekend, we were not able to attract enough triathletes and families to make the event economically feasible,” explains Terry Davis, founder and CEO of Tri-California Events. “This also affected the exhibitor, sponsor, and camping revenue. The financial loses are too great for us to do the event without the water levels high enough to have the event all in one location.”
As the drought conditions are the same at Lake Lopez in San Luis Obispo, they also will not be producing Scott Tinley’s Triathlon in 2017.
“At this time, Tri-California is not planning on producing any triathlons for the 2017 year,” Davis continued. “The Wildflower Triathlon has been the base of our triathlon business and made producing the other triathlons possible. We will wait for the drought to end and then assess the triathlon industry to determine our future plans.”